Starring encompassed the creation of three false advertising pieces that enticed the viewer to visit the website www.starring.nf.ca. Part one was a 20 x 10 foot billboard that was installed on Kenmount road in St. John’s for the month of May 2000. The second component of the series was a postcard referring to the billboard that was distributed in downtown coffee shops, bars, and restaurants. The last fake advertising piece was a television commercial that was aired on a local news station and inserted as ‘real’ advertising during the nightly news.

As a child I spent hours playing with Barbie, pretending I was a Charlie's Angel, or sneaking into my Mother's high-heels. Addicted to pretty ladies, glossy magazines, and anything pop culture; I am a pit of useless Hollywood information. At age six I realized the rugged terrain, and sloped hills did not lend itself to skirts or high-heels. The people that oozed from the TV did not look or sound like any of the ladies I knew. This is my reality. Sandwiched between geographic isolation and American culture, I formed my own culture of Amazon personas that successfully integrated themselves into the backdrop of St. John's.

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